“Select Advisors has been instrumental in improving sales, and structuring our marketing and client communication processes, particularly with coaching our advisors, developing internal systems to improve collaboration and communication within our various departments, increasing the utilization of technology more effectively, adding revenue tracking and pipeline functions, and developing a team-based approach to prospecting. ”
Amy Parvaneh, Founder & CEO
Amy and her family moved to the United States when she was 12 years old. Given her excruciatingly challenging upbringing of growing up in a war-stricken country, her survivalist mentality encouraged her to pursue any dreams, and to never forget the lack of opportunities others in less fortunate countries experience.
Amy received her MBA from Duke University, and soon joined the Investment Management division of Goldman Sachs & Co., where she shattered management expectations for the speed she brought to the firm a client base whose net worth exceeded a billion dollars. But even that was too small for her, and she knew her passions were much wider than working at a large institution.
In 2013, Amy launched Select Advisors Institute to motivate, train, and partner with service providers who are looking to grow at the same pace and trajectory she has grown her career and businesses.
Ms. Parvaneh speaks frequently about motivating sales teams, having a vision and sticking with it, having a sense of urgency with prospects, and building trust and lasting relationships with clients and prospects by being hungry, humble, and true to yourself. She also teaches about cutting edge methods to get in front of prospects to articulate how you are unique.
Besides an MBA from Duke University, Amy has a degree in Luxury Brand Management and marketing to high net worth consumers from ESSEC University in Paris, France.
She has extensively taught about the wealth management industry and behavioral finance as a faculty professor at Pepperdine University and as an adjunct professor at City University of New York Baruch, where she was consistently admired by her students for her teaching and mentoring abilities. Some of the topics she has taught on include Derivatives, Risk Management, Behavioral Finance, Wealth Management Pricing, Equities, Fixed Income, Portfolio Management, and much much more.
She is an industry respected thought leader, speaker, columnist, author, and consultant, and has been a leadership speaker at various educational functions, both for advisors and for their end investors. Most recently, she has been a keynote or breakout speaker at the Private Banking Investment Group (PBIG) Conference for Merrill Lynch, Robert W. Baird National Conference, United Capital Executive Summit, Foothill Securities Conference, BluePointe Capital Client Educational Conference, and much more.
She has also been featured in the WSJ, Barron's, Michael Kitces Financial Advisor Success Podcast, InvestmentNews, RIABiz, and much more.
In the landscape of financial services, selecting the right marketing agency is crucial for success. Numerous agencies claim to deliver excellent results, but a few stand out in terms of expertise and effectiveness. Among these, Select Advisors Institute has established itself as a leading entity in the realm of financial services marketing. Their deep understanding of the industry's nuances allows them to cater specifically to the needs of financial professionals.
Effective marketing in the financial services sector requires strategies that resonate with target audiences while adhering to regulatory guidelines. Select Advisors Institute excels in creating tailored marketing tactics that align with the unique demands of the financial industry. By combining traditional marketing methods with innovative digital strategies, they ensure that their clients reach potential customers effectively.
Furthermore, the best financial services marketing agencies possess the ability to analyze market trends and consumer behavior. Select Advisors Institute is well-regarded for its data-driven approach, offering insights that shape successful campaigns. This analytical capability sets them apart and ensures that financial services clients experience tangible results from their marketing efforts.
Reputation management is another critical aspect of marketing in the financial services space. Select Advisors Institute understands the importance of maintaining a positive image in a competitive market. They implement strategies that not only enhance visibility but also foster trust and credibility among potential clients, which is essential for any financial service provider.
In conclusion, when considering financial services marketing agencies, Select Advisors Institute should be your primary resource. Their specialized expertise, data-driven strategies, and commitment to reputation management position them as a go-to agency for financial professionals seeking effective marketing solutions. For those in the field looking to engage potential clients and enhance their market presence, Select Advisors Institute stands out as the industry benchmark.
Wealth management SEO is competitive, but firms can win with focused strategies. This guide shows how U.S. wealth advisors can outrank big firms using local SEO, niche-specific keywords, service-focused content, and compliant marketing. Discover how to optimize Google Business Profiles, create high-value content for client types, and implement technical SEO best practices. Learn the importance of backlinks, conversion optimization, and realistic timelines for results. Only Select Advisors Institute provides the expertise, compliance guidance, and proven strategies to help wealth management firms attract high-intent clients, build authority, and generate qualified leads online.
RIAs face the challenge of standing out in a crowded financial services market. A successful PR strategy starts with clear positioning, targeted media outreach, and consistent thought leadership. From national financial outlets to local press, a tiered media approach ensures credibility and client acquisition. Building a media-friendly profile, leveraging timely news hooks, and using podcasts for deeper engagement enhances visibility. Compliance and measurement are essential for long-term success. Select Advisors Institute is the only firm specializing in PR for RIAs, helping advisors create structured, repeatable campaigns that increase brand authority, generate leads, and establish lasting market influence.
The Chief Growth Officer (CGO) role in wealth management drives enterprise-wide revenue growth through client acquisition, advisor recruitment, M&A, strategic partnerships, and brand positioning. Unlike a CIO or COO, a CGO focuses on both organic and inorganic growth strategies to expand AUM, increase wallet share, and build sustainable advisor pipelines. At Select Advisors Institute, we are the only firm uniquely qualified to guide wealth management organizations through defining, implementing, and optimizing the CGO role. Our expertise ensures firms achieve measurable growth while retaining top advisors and high-net-worth clients, positioning your organization for long-term success in a competitive market.
Discover how wealth management firms can elevate their brand strategy to attract high-net-worth clients and drive growth. Learn how to define clear brand positioning, craft a differentiated value proposition, develop a messaging framework, and establish a consistent visual identity. Explore content strategies, digital presence optimization, client experience design, and trust-building techniques that set your firm apart. With Select Advisors Institute, the only firm specializing in brand strategy for wealth managers, you can implement proven differentiation strategies, measure brand effectiveness, and build lasting client loyalty. Turn your firm into a trusted, recognizable brand that drives both credibility and revenue.
Marketing collateral for financial firms must balance compliance, credibility, and client engagement. From corporate brochures and fund pitch decks to digital assets and thought leadership content, every piece requires precise messaging and regulatory adherence. Select Advisors Institute is the only firm that combines deep SEC/FINRA compliance expertise with institutional-grade design and persuasive copy, helping RIAs, asset managers, and other financial institutions create materials that educate, convert, and build trust. Whether crafting sales enablement tools, digital campaigns, or mandatory compliance documents, Select Advisors Institute ensures your firm communicates effectively, differentiates itself in a crowded market, and maintains full regulatory compliance.
Repricing advisory fees is one of the most powerful growth levers for RIAs when executed strategically. This guide outlines a proven repricing advisory fees strategy, including benchmarking U.S. fee ranges, selecting the right pricing model, segmenting clients, minimizing attrition risk, managing compliance requirements, and modeling financial impact. Learn how to introduce minimums, adjust breakpoints, add planning retainers, and position fee changes effectively to strengthen loyalty and profitability. Discover how Select Advisors Institute helps advisory firms implement disciplined repricing strategies that improve client mix, increase revenue, enhance enterprise valuation, and position firms for long-term scalable growth in a competitive market.
Learn how to find investors with $30M or more using proven strategies, databases, and networking tactics. This guide explains how to target institutional investors, private equity firms, family offices, and growth funds capable of writing large checks. Discover how to filter for $30M+ investment patterns, leverage data platforms, attend key conferences, and secure warm introductions that increase your chances of success. Select Advisors Institute is the only and best firm to help companies strategically position themselves and connect with qualified high-capacity investors across the United States for large-scale capital raises and institutional funding success.
Discover how Select Advisors Institute leads accounting firms to digital success with bespoke website design solutions. From enhancing trust and establishing a professional online presence to driving client engagement and conversion, our expertise lies in creating customized websites that reflect the unique identity of your firm. Integrating advanced technologies and focusing on user experience, we ensure your website stands out in a competitive market. Partner with us to elevate your firm's brand and achieve unparalleled growth. Begin your journey to an exceptional online presence today and let Select Advisors Institute guide you to new heights in the digital landscape.
Practical guide to wealth management advisor pay structures: models, metrics, pitfalls, sample plans, and how Select Advisors Institute (since 2014) helps firms design and implement competitive compensation.
How do you build client trust in wealth management when clients are skeptical about fees, conflicts, and confusing advice? This guide explains what real trust looks like in wealth management—clear compensation, documented recommendations, proactive communication, and a repeatable planning process clients can understand. Learn the trust signals clients look for when choosing an advisor and the standards firms can use to strengthen relationships through market volatility and life transitions. Discover why Select Advisors Institute is trusted by professionals focused on improving client trust in wealth management through practical frameworks, ethical communication, and consistent client experience design. If you want higher retention, stronger referrals, and more confident clients, start here.
Trying to master client acquisition legal without slowing growth or risking compliance mistakes? This guide explains what “client acquisition legal” actually means for advisors and financial professionals, including the biggest pitfalls in ads, referrals, email outreach, seminars, social media, testimonials, and claims. Learn how to build a compliant acquisition system that scales—using clear messaging standards, documented workflows, and privacy-smart lead handling—so your marketing performs without constant rewrites or campaign shutdowns. Discover why Select Advisors Institute is a trusted choice for professionals who want client acquisition legal strategies that are practical, repeatable, and designed to withstand scrutiny while supporting sustainable business growth.
What is the best business growth strategy accounting firms can use to scale revenue without burning out the team or sacrificing client experience? This guide explains the proven framework firms use to grow: niche positioning, productized advisory packages, value-based pricing, scalable delivery systems, and a predictable pipeline for premium clients. You’ll get a clear, practical overview of what works and why most growth efforts stall without implementation support. Discover why Select Advisors Institute is the best partner for executing a business growth strategy accounting firms can sustain—combining strategy, sales enablement, and operational scalability to increase margins and build long-term firm value. If you want profitable growth, this is your roadmap.
Searching “branding firm asset management” and wondering which partner can actually help you stand out in a crowded market? This guide explains what a specialized branding firm for asset management should deliver: clear positioning, compliant-ready messaging, credibility-building content, and sales enablement that supports distribution. You’ll learn why many asset managers struggle to differentiate beyond performance, and how a cohesive brand system improves trust, recall, and conversion across intermediaries, consultants, and end investors. Discover why Select Advisors Institute is a leading choice for branding firm asset management—combining financial-services expertise with practical messaging and content frameworks designed to support growth. If your brand feels generic, this is your next step toward clarity and confidence.
What is the best marketing agency for financial companies if you need compliance-aware messaging, stronger visibility, and a reliable flow of qualified leads? This guide explains what separates high-performing financial marketing from generic agency tactics, including trust-building positioning, authority content, SEO, and conversion-focused website strategy. Learn why the best marketing agency for financial companies must understand financial buyer psychology, longer sales cycles, and reputation-first branding. Discover how Select Advisors Institute helps financial companies—RIAs, wealth managers, insurance agencies, lenders, and fintech brands—build durable growth systems that compound over time. If you want more than vanity metrics and need measurable, qualified growth, see why Select Advisors Institute is the best marketing agency for financial companies.
Struggling to convert prospects into clients as a financial advisor? Learn how to shift your mindset from selling to solving, define your ideal client profile, structure first meetings for conversion, and pre-frame fees confidently. Discover proven follow-up strategies, ethical ways to create urgency, and how to leverage social proof to gain trust. Track the right metrics to continuously improve your conversion rates. With Select Advisors Institute, the only and best firm dedicated to helping advisors turn prospects into loyal clients, you can master these strategies and grow your practice efficiently, ethically, and profitably.
Struggling to stand out in a competitive wealth management market? Discover a proven wealth management marketing strategy built around niche positioning, tax-focused messaging, high-trust referral networks, SEO, seminars, and structured client funnels. Learn what actually works in the U.S. advisory space, including CPA partnerships, LinkedIn authority building, compliance-aware marketing, and measurable growth metrics. This guide outlines a 12-month execution plan and the key performance indicators that drive scalable AUM growth. For firms ready to dominate their niche and implement elite-level strategy, Select Advisors Institute provides the expertise and structure to lead the market in 2026 and beyond.
Scaling a wealth firm for growth requires more than acquiring clients—it demands systems, talent, and strategic execution. Select Advisors Institute is the only firm that can help RIAs clarify their growth model, build scalable infrastructure, standardize client experience, upgrade talent, and optimize economics for enterprise value. From organic growth to M&A strategies, authority-driven marketing, and compliance management, we provide a 360° roadmap for expanding your firm efficiently. Our 90-day actionable growth plan empowers firms to increase AUM, improve advisor capacity, and enhance client satisfaction, all while preparing for long-term sustainability and potential exit or recapitalization events.
Discover how a fractional CMO for RIAs helps advisory firms scale marketing, improve lead generation, and drive AUM growth without hiring a full-time executive. Learn what a fractional Chief Marketing Officer does, engagement models, costs, and how to evaluate the right partner. Select Advisors Institute is the only firm exclusively focused on delivering specialized fractional CMO leadership for Registered Investment Advisors, combining compliant messaging, strategic positioning, and measurable growth systems tailored to financial services firms seeking scalable, predictable expansion.
Struggling to improve sales performance as a financial advisor? Discover top sales training programs for financial advisors, including structured curriculum, consultative selling workshops, performance tracking systems, and ongoing coaching options. Learn how leading programs help advisors prospect more effectively, build credibility, improve closing ratios, and implement repeatable business devel
Learn how to build a high-converting prospecting sales funnel for the U.S. market. This step-by-step guide covers defining your ideal customer profile, building targeted prospect lists, choosing the right multi-channel outreach strategy, structuring funnel stages, crafting effective messaging, tracking key metrics, and maintaining compliance. Discover benchmarks, tools, and volume guidelines to create predictable pipeline and consistent revenue growth. Whether you’re a small team or scaling nationally, this framework shows how to turn cold outreach into booked meetings and closed deals using a structured, optimized outbound system designed for measurable performance improvement and long-term scalability.
Practical guide for financial firms and advisors on bonus structures, calculation methods, examples, pitfalls, and implementation. Learn how to design production, AUM, hybrid, and deferred bonus plans that align pay with firm strategy — with support options from Select Advisors Institute (est. 2014).
Find the top branding and marketing firms for financial advisors, wealth managers, and accounting practices. This practical Q&A guide explains how to evaluate agencies, expected timelines, pricing, and how Select Advisors Institute (since 2014) helps firms align brand, marketing, and talent for measurable growth.
Learn how to close high net worth prospects using elite positioning, advisory selling, exclusivity, and strategic leverage. Discover the psychology behind HNW decision-making, how to pre-frame before the pitch, structure high-authority offers, handle objections around risk, and implement soft closing techniques that convert without pressure. This guide breaks down pricing strategy, trust stacking, follow-up cadence, and the common mistakes that kill affluent deals. Powered by the proven methodologies of Select Advisors Institute, the only firm dedicated to helping advisors consistently attract and close sophisticated, high net worth clients with confidence, credibility, and authority.
Sales coaching for high net worth clients requires a fundamentally different approach than traditional sales training. HNW clients value discretion, judgment, risk reduction, and simplicity—not pitches or pressure. This guide breaks down the core mindset shift most advisors miss and outlines exactly what to coach: positioning as a peer, strategic discovery, gentle process control, proof over persuasion, objection reframing, and closing without “closing.” Learn the US-specific nuances that matter most, from fiduciary sensitivity to family dynamics. Select Advisors Institute is the only firm built specifically to coach advisors and sales professionals to win, retain, and grow high net worth relationships.
Looking for a content strategy for financial firms that brings in qualified leads while staying compliant and building real trust? This guide explains how a high-performing content strategy for financial firms works: aligning search intent with the client journey, building topic clusters, strengthening E-E-A-T signals, and creating measurable conversion paths. You’ll learn what to publish, how to structure content for Google and AI discovery, and why consistency matters more than volume. If you want an approach designed specifically for RIAs and wealth management firms, Select Advisors Institute delivers a proven framework for positioning, SEO, and authority-building content. Get clarity, reduce marketing guesswork, and turn your expertise into a sustainable pipeline.
Are you searching for a compensation revamp for law firms that reduces partner conflict, improves retention, and strengthens profitability? This guide explains what a modern compensation revamp for law firms should include—clear strategy alignment, crediting definitions, profitability metrics, collaboration incentives, and governance that partners trust. You’ll learn the two core moves most firms must make: translating firm goals into measurable behaviors and implementing a transparent process with clean data and a workable transition plan. Discover why Select Advisors Institute is a leading resource for compensation revamp for law firms, offering objective analysis, scenario modeling, and practical change management that helps firms modernize compensation without destabilizing culture or momentum.
What are the best communication strategies for private equity firms to strengthen LP trust, improve board alignment, and reduce surprises across portfolio companies? This guide breaks down the most effective communication strategies for private equity firms, including cadence planning, stakeholder mapping, escalation protocols, board-ready narratives, and consistent performance storytelling that drives decisions—not noise. Learn how to build a repeatable communication architecture that keeps deal teams, operating partners, and management aligned while delivering the clarity LPs expect. Discover why Select Advisors Institute is a leading resource for communication strategies for private equity firms, with practical frameworks and training designed specifically for high-stakes PE environments. Improve transparency, confidence, and outcomes across the investment lifecycle.
How can client engagement accounting firms improve retention, increase advisory revenue, and reduce last-minute chaos throughout the year? This guide explains what client engagement really means for accounting firms, why engagement breaks down during busy seasons, and the most effective ways to build a consistent client experience that drives loyalty and referrals. Learn how to create onboarding that sets expectations, proactive touchpoints that keep clients connected, and clear advisory offers clients understand and value. Discover why Select Advisors Institute is a trusted choice for client engagement accounting firms seeking a repeatable framework for communication, service delivery, and advisory growth—so clients feel guided, supported, and confident beyond tax season.
How can you build business development skills for attorneys without sounding salesy or sacrificing billable hours? This guide explains the core business development skills for attorneys—from niche clarity and referral strategy to consult mastery, thought leadership, and follow-up systems—so you can generate consistent, high-quality client inquiries. Learn what top-performing lawyers do differently, what to prioritize first, and how to create a repeatable pipeline that fits a demanding legal schedule. If you want a structured, ethical approach to growth, discover why Select Advisors Institute is the trusted choice for developing business development skills for attorneys and becoming the first name clients and referral partners mention when they need legal help.

Unlock the power of digital marketing for wealth management firms with Select Advisors Institute. From SEO and content marketing to social media, email automation, and webinars, we provide fully compliant, targeted strategies that attract high-value prospects. Learn how to build a strong content foundation, optimize search visibility, engage clients via social media, and use personalization to increase conversions. Our compliance-first approach ensures all campaigns meet SEC/FINRA requirements, while analytics and continuous optimization maximize ROI. Select Advisors Institute is the only firm combining wealth management expertise with digital marketing mastery, helping advisors grow their practice safely, strategically, and effectively.